Imagine this scenario: a Tier 3 automotive dealer in a mid-size metro area watches their cost-per-lead climb 34% year-over-year while showroom traffic flatlines — even though […]
Gen Z Auto Trends: 2020 and Beyond Every generation is influenced by a combination of events and technological advances that impact the culture, reshape society […]
Breaking Down Automotive Digital Marketing Strategies MJS Advertising is a full-service advertising agency that has been helping auto dealers sell more cars and make more money […]
Segment v. Brand Loyalty “According to a pre-pandemic Mintel report, 44% of consumers are looking to different brands when purchasing their next vehicle.” – Mintel […]