Pro-Tips

We scour the web for newsworthy information so you don’t have to. We find the automotive and marketing info – those little hidden gems – that will bring more customers to you! We do the research, crunch the numbers, source the facts…and then we go ahead and make it simple for you.

 

Check out our tips, tricks and suggestions in the articles below.

  • 11 Jul The Future of Digital Advertising

    Adweek just posted their list of the biggest digital advertising trends for 2017. They’ve based their data predominantly on Mary Meeker’s annual report. The biggest takeaways are that mobile advertising has the largest audience, shorter ads are typically better across all platforms, Millennials are still......

  • 07 Jul Dealer Marketing says “Target Women”

    Women are the main influencers in today’s retail space, including automotive. Does your advertising and marketing target women? Even more importantly, your sales and service teams should reflect this shift. Are women a large part of your sales and service staffs? If not, they should......

  • 07 Jul Rep Management – Don’t Miss Out!

    You may be spending your advertising budget on paid search and search engine optimization, but if you don’t have an excellent rep management program in place, you’re missing out. Google stats show that almost all potential car buyers start their search online. More importantly, 62%......